Metrics

Metrics are the measurements your business runs on — revenue, churn rate, conversion, active users, average order value. In Wayak’s ontology, a metric is a precise calculation definition that the agent uses every time someone asks about that measurement.

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Why define metrics

Without defined metrics, the agent has to guess how to calculate “revenue.” It might sum the wrong column, miss a filter, or use a different aggregation than your team expects. Defined metrics eliminate that ambiguity. Every time someone asks about a metric, the agent uses the exact same formula. Same question, same answer, every time.

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Anatomy of a metric

A metric definition includes:

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Composing metrics

Metrics can build on each other. For example:

• Revenue = SUM(amount_usd) WHERE type = 'sale'
• Cost = SUM(amount_usd) WHERE type = 'expense'
• Profit = Revenue - Cost
• Margin = Profit / Revenue

The agent understands these dependencies and computes derived metrics correctly.

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Metrics vs. dimensions

Metrics are what you measure. Dimensions are how you slice it. They work together:

• “Revenue by region for last quarter”
  • Revenue = metric
  • Region = dimension
  • Last quarter = time filter